Latest News

DICK CEPEK TIRES & WHEELS INTRODUCES THE NEW EXTREME COUNTRY MUD-TERRAIN TIRE

June 30, 2015 - The new Extreme Country mud-terrain tire from Dick Cepek is one the newest additions to the tire line and is now available in 18 popular 15- to 20-inch sizes for trucks, Jeeps and 4x4s. This purpose-driven tire has been thoughtfully designed for sportsmen and off-road enthusiasts with a proven tread compound for excellent traction, responsive handling, even wear, longer life and a smoother, quieter ride.

“We are proud to bring the new Extreme Country to mud and off-road enthusiasts,” stated Ken Warner, Vice President of Marketing for Mickey Thompson. “This tire has been designed to perform. Every design aspect, including the sidewall design, makes this the best mud tire from Dick Cepek yet.”

The Extreme Country’s tread features special chamfers and notched inner and outer lugs for stability and responsive grip on irregular surfaces. The heavy-duty carcass is reinforced with two-ply high-tensile body cord for sidewall strength without increased weight or rolling resistance. Wide outer tread voids and self-cleaning angled shoulder scallops provide better traction in mud and loose soil, and specially-designed stone ejector tread grooves prevent stone retention.

Three additional sizes of the Extreme Country will be introduced later this year for a total of 21 sizes. For more information, visit http://www.dickcepek.com/tires.php.

DICK CEPEK-SPONSORED ELITE ANGLER CLIFFORD PIRCH TAKES SECOND PLACE AT THE BASSMASTER ELITE AT LAKE HAVASU

May 14, 2015 - The 2015 Bassmaster Elite tournament presented by Dick Cepek Tires & Wheels was an incredible weekend of tournament competition for more than 100 Elite Anglers with Dick Cepek-sponsored Cliff Pirch of Payson, Ariz. earning an exciting second place finish and a $25,000 purse.

"We congratulate Cliff on an incredible second place finish this weekend, one of many back-to-back top 10 finishes for this Elite Angler," stated Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "We also congratulate Takahiro Omori who earned the Dick Cepek Rolling Forward award for the largest gain in Angler of the Year standings from Sacramento River to the Lake Havasu tournament."

The Lake Havasu 19,300-acre impoundment is home to both largemouth and smallmouth bass. Its Fisheries Improvement Program established in 1992 has helped build artificial reefs in 42 places around the lake, improving habitat and conditions for bass fishing. To watch the tournament on ESPN2, tune in on Sunday, June 7 at 8:00 a.m. EST. For detailed tournament coverage, visit http://www.bassmaster.com/tournaments/bassmaster-elite-series-lake-havasu.

Dick Cepek is a 2015 Bassmaster Elite Series, Opens Series, B.A.S.S. Nation and Bassmaster College Series event sponsor. The company provides contingency awards to Elite Series Anglers including the Rolling Forward Award that offers $1,000 to the angler who makes the largest gain in Angler of the Year standings from tournament to tournament.

THE BASSMASTER ELITE AT LAKE HAVASU PRESENTED BY DICK CEPEK TIRES & WHEELS, MAY 7-10

May 7, 2015 - Scheduled for May 7-10 with daily takeoffs beginning at 6:15 a.m. Mountain Time from Arizona State Park in Lake Havasu City, the 2015 Bassmaster Elite tournament presented by Dick Cepek Tires & Wheels will feature 112 professional anglers including Dick Cepek-sponsored Elite Pros Greg Hackney of Gonzales, La., David Walker of Sevierville, Tenn., J. Todd Tucker of Moultrie, Ga. and Cliff Pirch of Payson, Ariz.

"We are looking forward to an incredible weekend with these Elite anglers," stated Ken Warner, VP of Marketing for Dick Cepek. "It looks like we're going to have some great weather for this tournament as well."

Anglers expect excellent fishing this weekend with much of Lake Havasu's bass now post spawn. The 19,300-acre impoundment is home to both largemouth and smallmouth bass. The Lake Havasu Fisheries Improvement Program established in 1992 has helped build artificial reefs in 42 places around the lake, improving habitat and reducing water level fluctuation - great conditions for bass fishing.

Dick Cepek is a 2015 Bassmaster Elite Series, Opens Series, B.A.S.S. Nation and Bassmaster College Series event sponsor. The company will provide contingency awards to Elite Series Anglers this year via a new Rolling Forward Award program. This program awards $1,000 to the angler who makes the largest gain in Angler of the Year standings from tournament to tournament. For more information and for tournament reports, visit http://www.bassmaster.com/tournaments/bassmaster-elite-series-lake-havasu.

DICK CEPEK TIRES & WHEELS LAUNCHES REWARD PROGRAM MAY 1

May 7, 2015 - Dick Cepek Tires & Wheels is offering consumers a $50 Prepaid Card reward by mail on the purchase of a new set of four qualifying wheels purchased from May 1 through June 30.

"We've got some amazing new products this year including a brand new wheel line," stated Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "Choose a set of new wheels from one of five unique designs for your truck, Jeep or 4x4."

Consumers can choose a set of new wheels from three popular wheel lines and five impressive designs:

New DC Wheel Line - Choose from the stylish DC Blackout, the bolt-edged DC Terrain, or the beefy, tough DC Matrix. Each has a smooth two-stage matte black finish, laser etched logo and branded pop-top center cap, and is offered in a variety of popular sizes for trucks, Jeeps and 4x4s.

DC Gun Metal 7 - The popular Gun Metal 7 was the first seven-spoke design in the Dick Cepek line, specially engineered in both low and high offsets for lifted and non-lifted trucks and is offered in 22 popular sizes.

DC Torque - The bold DC Torque features an eight-spoke design with a flat black and machined finish complete with a protective clear coat, and is offered in 26 popular sizes.

This offer is available to residents in all 50 states, the District of Columbia, Puerto Rico and Canada. Consumers who purchase a set of four qualifying new wheels within the program dates must submit the invoice and claim form by mail. Requests must be postmarked no later than July 31 and received no later than August 15 to be eligible. A Dick Cepek Tires Prepaid Card will be provided by mail, and may be used virtually anywhere debit cards are accepted. The reward value will be in U.S. dollars for residents in all 50 states, the District of Columbia and Puerto Rico in the form of a Prepaid Visa® Card. The reward for residents of Canada will be in Canadian dollars in the form of a Prepaid MasterCard®. Prepaid reward cards cannot be redeemed for cash. For details and official rules, visit http://www.dickcepek.com/wheeloffer.

DICK CEPEK INTRODUCES THE NEW DC WHEEL LINE WITH THREE IMPRESSIVE DESIGNS

STOW, OH - April 20, 2015 - When it comes to making the toughest wheels for trucks, Jeeps and off-road 4x4's, Dick Cepek delivers with the new DC Wheel line with three impressive designs - the DC Blackout, DC Matrix and DC Terrain. Each design features a laser-etched Dick Cepek signature, a smooth two-stage matte black finish, and a pop-top center cap with embossed DC logo for exceptional style and durability.

"Truck, Jeep and off-road enthusiasts will love the new DC Wheel line from Dick Cepek," stated Ken Warner, Vice President of Marketing for Dick Cepek. "These stylish, tough, functional wheel designs look incredible and are made to last."

The DC Blackout features a tailored, center-grooved, six-spoke design that extends to the rim for reinforced strength and smooth styling, and is offered in 21 popular 15- to 20-inch sizes.

The unique DC Terrain features a three-dimensional, bolt-edged, super strong eight-spoke design, and is offered in 12 popular 17- to 20-inch sizes.

The beefy, tough DC Matrix features an edgy, multidimensional, eight-spoke design, and is offered in 22 popular 17-, 18- and 20-inch sizes.

Each wheel includes a lifetime limited warranty for structural defects, and a one-year finish warranty. To learn more about all the great tire and wheel products from Dick Cepek, visit http://www.dickcepek.com.

DICK CEPEK TIRES & WHEELS INTRODUCES 50,000-MILE LIMITED TREAD WEAR WARRANTY FOR THE TRAIL COUNTRY

STOW, OH - February 25 , 2015 - The popular all-terrain Trail Country tire from Dick Cepek Tires & Wheels now carries a 50,000-mile limited tread wear warranty. Trail Country was designed with a five-rib tread pattern that's perfect for off-road terrain while also providing superior street performance, handling and wear.

"True to the ‘original adventure tire' tradition, the Trail Country was designed for optimal all-terrain performance," stated Ken Warner, Vice President of Marketing for Dick Cepek. "It truly delivers the best of everything for today’s trucks and SUVs including an M+S rating, and with this great warranty program, it's even better."

Eligibility requires that the tires be owned and used by the original purchaser for the vehicle application, fitment, load and speed rating recommended by the vehicle manufacturers specifications, and that the tires have been inflated, rotated and installed correctly. For warranty details, visit http://www.dickcepek.com/treadwarranty.php.

DICK CEPEK TIRES & WHEELS TO SPONSOR FOUR ELITE B.A.S.S. ANGLERS

STOW, OH - February 5, 2015 - In addition to the company's role as a 2015 Bassmaster Elite Series, Opens Series, B.A.S.S. Nation and Bassmaster College Series event sponsor, Dick Cepek Tires & Wheels announced today its sponsorship of four of the series' most elite anglers.

"Elite anglers are the most exceptional tournament competitors in the sport," stated Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "When he founded this company, Dick Cepek was an avid sportsman and an adventurous outdoorsman, and I know he’d be proud of our support of these four remarkable professional anglers."

Greg Hackney, an impressive 138-tournament angler, counts four First Place finishes, six Second Place finishes and five Third Place finishes among his 43 Top 10 finishes, 63 Top 20 finishes and 108 Top 50 finishes. In all, he’s earned nearly $1.8 million in tournament awards.

David Walker, a 120-tournament angler, counts one First Place finish, two Second Place finishes and five Third Place finishes among his 22 Top 10 finishes, 43 Top 20 finishes and 82 Top 50 finishes earning nearly $780,000 in tournament awards.

J. Todd Tucker, a 103-tournament angler, has secured seven Top 10 finishes, 20 Top 20 finishes and 57 Top 50 finishes earning more than $318,000 in tournament awards.

Cliff Pirch, a 32-tournament angler, counts two second place finishes among his five Top 10 finishes, 11 Top 20 finishes and 18 Top 50 finishes earning more than $213,000 in tournament awards.

Dick Cepek Tires & Wheels will provide contingency awards to Elite Series Anglers this year via a new Rolling Forward Award program. This new prize focuses on Bassmaster Angler of the Year points awarding $1,000 to the angler who makes the largest gain in Angler of the Year standings from tournament to tournament. For more information about Elite Series Anglers, visit http://www.bassmaster.com/anglers.

DICK CEPEK TIRES & WHEELS TO SPONSOR BASSMASTER SERIES' IN 2015

STOW, OH - January 28, 2015 - Known as the original adventure tire brand for more than 50 years, Dick Cepek Tires & Wheels announced today a new sponsorship relationship with B.A.S.S. to include a role as supporting sponsor of the Bassmaster Elite Series and Opens Series as well as the B.A.S.S. Nation and Bassmaster College Series.

"'Prepare for Adventure' is not just a company slogan, it's a reflection of what fueled Dick Cepek’s product innovation when he launched a small product line in 1958 and it's still the energy behind every product we make," said Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "Dick's love of the outdoors as a true sportsman led to his development of truck tire and wheel products that really perform for outdoor enthusiasts - he wanted them to be the best. The Bassmaster organization and event competitors share that same spirit, and we're proud to expand our relationship with the organization and the anglers this year."

"The Dick Cepek brand is synonymous with sportsmen and outdoor enthusiasts, and we're thrilled to have the company's support of every major Bassmaster Series this year," said Bruce Akin, CEO of B.A.S.S. "We're also proud to support the company's role as the Presenting Sponsor for the fourth Elite Series competition at Lake Havasu City, Ariz. scheduled May 7-10 this year."

Dick Cepek Tires & Wheels will participate with a display exhibit at all Elite Series events and will provide contingency awards to Elite Series Anglers. For a complete Bassmaster series schedule, visit http://www.bassmaster.com/bassmaster-tournament-trail-schedule/2015.

DICK CEPEK TIRES & WHEELS BECOMES OFFICIAL TIRE AND WHEEL SPONSOR OF THE 2015 FIELD & STREAM OUTDOOR LIFE DEER & TURKEY EXPOS

STOW, OH - January 23, 2015 - Known as the original adventure tire brand for more than 50 years, Dick Cepek Tires & Wheels announced today its sponsorship of the popular Deer & Turkey Expos produced by Field & Stream Outdoor Life.

"'Prepare for Adventure' is not just a company slogan, it's a reflection of what fueled Dick Cepek's product innovation when he launched a small product line in 1958 and it's still the energy behind every product we make," said Ken Warner, Vice President of Marketing for Dick Cepek Tires& Wheels. "Dick's love of the outdoors as a true sportsman led to his innovation of truck tire and wheel products that really perform for outdoor enthusiasts. Supporting the Deer & Turkey Expos is something he would really be proud of, and we're looking forward to a great series of events."

"The Dick Cepek brand has been around for more than 50 years, and is a leading brand for the outdoor community," said Jake Steingraeber, Executive Director of Field & Stream Outdoor Life Deer & Turkey Expos. "Expo attendees are active, influential outdoorsmen that are seeking the latest products and information, and we are excited to have Dick Cepek become a part of this great event series as the official tire and wheel sponsor."

The five-state Expo series is scheduled for Kentucky, Michigan, Ohio, Illinois and Wisconsin beginning with the first Expo in Louisville, Ky., Jan. 30 through Feb. 1. Each Expo and venue will include incredible vendors, special guests, contests, special attractions, presentations and expert speakers. For more information, visit http://www.deerinfo.com.